Become a Dealer

Want to build something of your own?

Start an AMSOIL dealership — with a system behind you.

Most people who sign up to sell AMSOIL quit — not because the product fails, but because they get a login and get left to figure it out alone. I built TITAN OS so you don’t have to. This isn’t get-rich-quick. It’s a real business, a real product, and a real system — for people willing to put in the work.

Here’s the opportunity

Becoming an AMSOIL dealer costs $100/year, paid to AMSOIL. That’s the door. TITAN OS is the growth engine that sits on top — the reason to start under someone who’s already built the machine and will help you run it.

Run it your way

Here’s what most people don’t realize: an AMSOIL dealership isn’t one thing. It’s a license to build whatever fits your life. Go all-in and build a full business, or run it on the side — both work, because you decide how.

Commercial accounts — get local shops, fleets, and businesses buying through you.

Retail accounts — get AMSOIL on the shelves of stores in your area.

Preferred Customers — the easy referral path; they save, you earn.

Events & shows — meet your people face-to-face where they already gather.

Direct sales — keep inventory on hand and move it at events, out of the garage, wherever.

Or any mix — lean into what you enjoy, ignore the rest.

That’s the whole point: it’s your business. I’ll walk you through every channel and help you pick the ones that fit how you want to run it — but you’re in the driver’s seat.

Start here — just become a dealer

The only requirement is the AMSOIL registration: $100/year, paid to AMSOIL. That’s it. Sign up and you’re a dealer — run it however you want, on your own terms, no monthly fees and nothing else required.

How it works

  1. Grab the free guide and see if this is a fit.
  2. Book a quick call with me — no pitch-fest, just straight talk.
  3. Join AMSOIL under Mill City Synthetics ($100/yr to AMSOIL).
  4. Get plugged into TITAN OS and your first-30-days plan.
  5. Pick your level — run it yourself, or have us run it with/for you.

Is this for you?

A fit if you…

  • Love Jeeps, off-road, powersports, or the overland life
  • Want a real side business, not a lottery ticket
  • Will actually put in the reps

Not a fit if you…

  • Want get-rich-quick
  • Expect someone to do 100% of it for free
  • Are looking for income guarantees (there are none)

Why partner with me

I’m Josh. I run Mill City Synthetics out of Woodbury, MN. I’m an Army veteran, I’ve been in and around the motorsports, powersports, and offroad industries for almost 10 years, and I’ve spent over 20 years working in data management, information security, and digital marketing. I ride, I wheel, and I run AMSOIL in everything I own. I’m not selling oil — I’m helping people build something real, with the same system I use every day. Join under me and you get that system, and you get me in your corner.

We also help dealers learn how to run their own events — come join us at one of ours. When you’re ready to run your own, we’ll help make it happen: we’ll secure the event, cover the event fees, and even loan you booth assets to get you set up. We provide dealer coaching too.

Why most dealers quit

It’s not a product problem — it’s a system problem. New dealers get a referral link and nothing else: no lead capture, no follow-up, no plan for day two. The ones who last have a system working behind them. That’s exactly what you get when you join under Mill City Synthetics.

Want to boost your dealership?

Going it alone is where most people stall out. Our partner Cybertitans built TITAN OS — a growth engine for AMSOIL dealerships — and they’re offering it free to every Mill City Synthetics dealer.

Ready to talk it through?

Grab the free guide or book a quick call. No pressure either way.